Sim City: Tales from the Algorithm

Sim City: Tales from the Algorithm

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Welcome To Your Villain Era Part 2: Now in Technicolour
I started the year anticipating the dark to come. But from the modern vaudeville to cornershop chic, it turns out there are pockets of illumination…
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Olivia Wedderburn
Caught in 4K at Coldplay
Coldplay’s Kisscam is the latest guard in the internet panopticon. In a content-hungry world where privacy is the ultimate luxury, your worst moment is…
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Olivia Wedderburn
1
SEO, But Make It Sexy
Every platform and their dog is figuring out how to rank in the future generated, visual, and social search. Creator content is the hottest new metadata…
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Olivia Wedderburn

June 2025

Put It On, Big L, Put It On
And now for something completely different
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Olivia Wedderburn
#13 CTRL + ALT + SHIFTY: The Slow Erosion of Trust Online
Rewarding fiction, broken para-social contracts, and discourse burnout.
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Olivia Wedderburn
Nobody Wants to Work Anymore
A generation of Social Media Managers have burnt out to basic. We need to break the path of least resistance in favour of grafting not grifting - or we…
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Olivia Wedderburn
Pay, Stay, Play: Party Etiquette for Brands on a Closed Door Internet
The cultural internet has changed its locks, burrowed underground, or gone offline. Squatters rights are over, and brands who want in need to pay their…
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Olivia Wedderburn

May 2025

#10 Papal Does Preach: Catholicism, Camp, and PopeCrave
Like Conclave's before, the world watched on in anticipation of the new Pope. But unlike before, the historical ritual was enshrouded in new layers of…
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Olivia Wedderburn
#9 The Long Squeeze: Recession Indicators and the YOLO Economy
Out = austerity. In = first class flights, vegetable bouquets, and not giving a fuck. As the Recession Indicator meme rips through culture, we're…
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Olivia Wedderburn
#8 Ice Bucket-ly Challenged: Rituals for a Sick, Sad World
A decade on, a broken internet haunts itself with the Ice Bucket Challenge. But why do these cringe rituals feel so comforting?
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Olivia Wedderburn

March 2025

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